French/West/Vaughan (FWV) is the Southeast’s leading public relations, public affairs, advertising and digital media agency. Firmly entrenched among the country’s 15 largest PR firms (2019 O’Dwyer’s Ranking of Top U.S. PR Firms), FWV was winner of the Bulldog Reporter Best PR Agency of 2019. FWV is the only N.C.-based public relations firm to capture National Agency of the Year honors, something it has now done 20 times over the past two decades.
Founded in April 1997, the firm is led by Chairman & CEO Rick French, President David Gwyn and Chief Operating Officer Natalie Best. Among its operating divisions are: FWV Fetching, a pet and veterinary PR and marketing agency based in Tampa; AMP3 PR, a fashion, beauty, luxury and lifestyle PR firm based in New York City; CGPR, an active lifestyle, outdoor, ski, fashion, technology and travel PR and consumer brand marketing agency based in Greater Boston; and Prix Productions, the company’s longform content feature and documentary film division, with offices in Raleigh and L.A. FWV employs more than 120 public relations, public affairs, social media, advertising and digital marketing experts between its Raleigh, N.C. headquarters and other offices around the country.
FWV is also a partner in IPREX, a $380 million + network of global communication agencies, with 1,600 staff and 110 offices worldwide.
In addition to ranking FWV 18th nationally in audited annual fee billings, O’Dwyer’s ranks FWV No. 1 in the Southeast, a position it has occupied for more than 15 years. Among the top agencies, FWV ranks second in Sports Marketing, third in both Beauty & Fashion and Agriculture, fourth in Entertainment Marketing, and 10th in Travel & Economic Development. The agency’s work in Food & Beverage, Home Furnishings, Professional Services, and Environmental & Public Affairs also earned category rankings in the top 20.
FWV has been recognized over 1,000 times with awards on behalf of clients such as Wrangler, Coca-Cola, Jack Daniel's, Slim Jim, Justin Boots, Pendleton Whisky, the Greater Raleigh Convention & Visitors Bureau, Bassett Furniture, Saft, ABB, Teen Cancer America and numerous other industry leading companies and brands.
It has also become one of the nation’s go-to agencies for issues management and crisis counseling work, having defended the reputation of dozens of high-profile individuals, institutions, companies and associations.
Member Since: 1997